Tag: communications guidelines

Manage your online reputation: flowchart amended

  • February 27, 2012 at 6:22 am

  • Three years ago I made a flowchart to help people manage their response to how others talk about them online. It was well received, which was a nice surprise. It was a re-working of an existing flowchart, and in trying to simplify the language I had, inadvertently, made the first ‘yes’ thread a little confusing. [...]

Do organisations really need social media policies?

  • January 28, 2011 at 5:41 pm

  • I supported the idea of strategies and policies for Twitter or social media when it was evident that people in managerial positions needed a solid, reassuring case for allowing their communications staff to use those tools. But I hope things have moved on now. I keep hearing people talking about how they’ve written a ‘set [...]

Today I grappled with communications policies and cheese-bread

  • January 20, 2010 at 12:01 am

  • I didn’t make resolutions this New Year because I knew I’d not keep to them, then feel bad about it and give up. One that I didn’t make was to blog more; as I didn’t make it I can’t feel bad about it, so I’m not giving up: I’m starting it now. My lack of [...]

Manage your online reputation

  • February 9, 2009 at 6:11 pm

  • It frustrates me that organisations still seem to think they can manage their reputations by controlling what information is spread about them. This is simply not possible anymore, and attempting it just makes you seem heavy-handed and out of touch. Far better to listen to what other people are saying about you and engage when [...]