Citizensheep » spam http://citizensheep.com/blog Michael Grimes lives in Birmingham (UK). This is his blog about anything that he fancies. Wed, 23 May 2012 15:29:35 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 How not to use Twitter: HabitatUK as a case study http://citizensheep.com/blog/2009/06/22/how-not-to-use-twitter-habitatuk-as-a-case-study/ http://citizensheep.com/blog/2009/06/22/how-not-to-use-twitter-habitatuk-as-a-case-study/#comments Mon, 22 Jun 2009 16:17:04 +0000 Michael http://citizensheep.com/blog/2009/06/22/how-not-to-use-twitter-habitatuk-as-a-case-study/

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    • ]]>     The furniture shop Habitat recently made a very wobbly entrance into Twitter, by not appreciating the norms that have evolved there. Not good for a trusted brand; although even with the disgust voiced by some in the community I doubt it’s damaged their business particularly.

    However, the episode did spawn this blog post, which – as well as lambasting Habitat for getting it wrong – has some good tips for making productive use of corporate mistakes on Twitter (and indeed any other space in which an organisation has a presence).

    Visit How not to use Twitter: HabitatUK as a case study

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