The Times Labs have joined the ranks of those pushing Twitter to its limits. It's tweeting the entirety of Romeo and Juliet over the next month: with cats. There are 15 accounts – one for each of the main characters – and a line from the play is tweeted every 15 minutes.
Good to see that the same paper which throws scorn upon Twitter is testing it with such intellectual rigour. Not.
Visit Wherefore art Romeo and Juliet on Twitter?